Msheireb Downtown Doha (Arabic: مشیرب) is a planned city in Doha, Qatar being constructed in place of the current district of Mushayrib. Initial construction began in January 2010. Located in the downtown area of Qatar's capital city, it is set to occupy 310,000 sq m with the total cost of construction amounting to approximately $5.5 billion. It was launched in six phases by Msheireb Properties, a subsidiary of Qatar Foundation. The project is a flagship project for Msheireb Properties, and aims to preserve the historical downtown area of Doha.